New Behavioral Column on Search Engine Land

After months of negotiation (okay, maybe days) the first Just Behave column runs on Search Engine Land. When Danny Sullivan first mentioned he wanted the new site to explore user behavior and usability issues, I sent him an email saying “Hey, I would love to do that!” Today it kicks off in grand fashion with an exclusive interview with Google’s Marissa Mayer. Next week, we talk to Larry Cornett at Yahoo! and the following week, Justin Osmer at Microsoft, all about the user experience on their search engines. I’ll also be continuing my regular Thursday slot on SearchInsider and try to keep up the blogging pace. So far, so good.

Speaking of Mr. Sullivan, I actually got to see him at several notches below his typical level of hyperactivity at shows when we both participated on a panel at Microsoft’s AdChamps Summit in Seattle. Also shared the panel with Todd Friesen. The Microsoft people did a bang up job. I’m under NDA so I can’t spill the beans on much, but their vision of the future of advertising is pretty cool. As the stuff rolls out, I’m sure we’ll be getting you the details when we’re able. If you want the “official” version of what Microsoft is publicly previewing, check out Kevin Newcomb’s article over at Searchenginewatch.

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